Archive for the ‘Business Development’ Category

28 Tweets about Nerd Enterprises, Inc.

If you’re watching our videos here or on YouTube or anywhere else then there is a good chance you have a small business.

If you are a small business we can help you grow. Nerd Enterprises, Inc. is still a “small business” – so we know the struggles you face.

If you have 500 or fewer employees then you are a small business.

If you are a small business then you probably are or should be using QuickBooks

I’ve been there. I started this business from nothing back in 2003 because I was frustrated working for someone else.

I was tired of the condescending bosses that offered venom instead of help and training.

I was making $40,000/year which in Los Angeles is barely surviving.

I taught myself a little bit of web design. You would laugh now if you saw the original site. Some of you have.

Then I started posting ads on Craigslist. Craigslist worked and the clients started coming in.

All we had to do was get the first client. That one lead to the next and so on.

I realized there were a lot of people who knew their business but really needed help with their accounting.

I also realized that there were a lot of bookkeepers out there quite frankly making a mess of things.

I started going in to clean up those messes. I found that I really like to organize things for people.

The expression of gratitude on people’s faces when I help them is worth more than what I charge!

Then I realized I could only take on so much on my own, so I started hiring bookkeepers. They had to be passionate like me.

It was easy for me to find good bookkeepers because I understand what they need to understand. I know accounting and bookkeeping.

Accordingly we’ve been very successful at finding good bookkeepers for our clients, but we are NOT a recruiting firm.

In order to make our services available to anyone, anywhere, anytime I started the Learning Center

Then I started our QuickBooks Blog and our Excel Blog

Before I knew it people were asking for one on one online training in QuickBooks and Excel.

The one-on-one online trainings have been most popular. People really love the fact that we can record the session and provide that FREE.

Our short videos are designed to help you learn some tips and tricks on how to use these programs more effectively.

The full length videos found in our learning center will take what you learn in the short videos 100 steps further.

Do you want to learn the secret to our training? [next tweet in one hour]

Our secret is that we do not simply show off our knowledge – that doesn’t help you. We explain things in a way that help you retain them.

Call (866) 945-8070 or visit us on the web. We can help you with your bookkeeping and accounting.

We can show you how to grow your business. It starts with understanding the numbers so you know where to grow your business.

Your accounting is an inventory of your resources. You have to know this to know what you have to spend and where you should spend it.

Categories: Business Development

This Blog sponsored by our Learning Center

November 19, 2009 Leave a comment

The reason we are able to bring you this is our Learning Center. Visit The Learning Center NOW to download full length tutorials from 1 – 3 hours. Just add a class to your cart, make your payment and our website shoots you an e-mail with a link to download what you need to watch your video class.

Visit our Excel Blog also for great free excel help and information: MS Excel Guru

Business Development – Bookkeeping Services

November 5, 2009 3 comments

This was in response to a question that came to me via E-mail. I get these types of questions a lot and I realized that the answers may be of benefit to the masses.

It is challenging to find a good bookkeeper. There are so many who claim to know bookkeeping and really what they know is QuickBooks (if even that), but they really do not get the accounting fundamentals. So I ask them why payroll is booked at “net” and not gross with the withholdings and tax payments shown and they look at me like I am being ridiculous and unreasonable. I had one bookkeeper accuse me of being an “obsessive micro manager” I still laugh when I hear that – I am the most laid back and relaxed person I know! This was after she went about 6 weeks without submitting a single timesheet and while my clients were calling and asking why the work wasn’t getting done. By the time I let her go I had to just cut her a final check without having a chance to review her work. When I finally did review her work I found that she substantially over-billed me. Then I lost 2 clients to boot and as of today I know that she is now working direct for another client who hung on with me after her for a little while then claimed they could not afford me anymore. Now I know why, I am sure she came in at a much lower rate. This was in violation of my agreements both with her and with the client, but it is not worth the cost of a legal battle and I am sure they know that. I also discounted fees to the clients I lost because it wasn’t their fault my bookkeeper was incompetent and I was not about to charge them for it. So that ordeal cost me about $2,000 all told.

I’m happy to report that I am still here. Aside from the 2 clients I lost that she was working on I have never lost a client based on poor business practices.

Over time I also realized that a lot of what I do with clients was more training than consulting. I found I was teaching the clients to enter their transactions. I started working with more companies training their bookkeepers and then consulting on some of the higher level work. So I started my “Learning Center” a few years back. [Omitted] has downloaded a bunch of the classes that I’ve recorded. Then I brought in a bookkeeper who had absolutely NO experience! Sounds wrong, right? It was the best thing I ever did. She was doing clerical work for one of my clients and I recognized that she was intelligent and hard working. I taught her how to reconcile bank statements to lighten the load of the bookkeeper at this client and she was better at it than the bookkeeper was – more thorough. Maybe that’s because the bookkeeper was in fact rushed to get things done. More importantly she seemed to really enjoy the work. So eventually I approached her and asked if she would be willing to let me train her to do bookkeeping work for my clients. Today she is my #1 bookkeeper. New clients have been slow this year, and the ones that have come in for the most part have wanted more of what I do in terms of cash flow projections and financial modeling. Any new bookkeeping work has gone to her so far because she has proven to be so reliable – that’s the rare quality – reliability.

Through my experience I learned some very important things. I no longer “manage” anyone. I don’t have time for that. I teach! And I am a good teacher (if I may say so myself ). With that approach I hold weekly trainings for the bookkeepers – online, recorded so they can review the content after (I actually have to start that up again I got busy and stopped, but as I grow and bring in more bookkeepers the trainings will be available at their option). [Omitted] was in on a few of these. When it comes to the payroll example, I realized that to them it seems ridiculous because they are only looking at the bank account and what came out, and they just want to get the transactions booked. So when I take the time to teach them about the P&L and Balance sheet I show them how important it is because of the specific way that their work impacts these statements. Moreover I explain why it is important for these statements to be reliable and I point out that the payroll expense is actually understated and will not match the W3 at year end. When I take the time with them in this manner, I am really helping them learn and grow as a bookkeeper. They appreciate that and I find that they are in turn more motivated to help me.

I use my web conference technology to make myself available to the bookkeepers at all times, so if/when necessary I log in with them when they get stuck and teach them how to book the transactions. The clients love this because they are getting the direct benefit of my experience without the cost (I only bill for the bookkeeper and it’s usually never more than 15 minutes at a time) and trust me when I tell you that I sell that point to the clients like crazy when I get them on the phone as prospects.

The timing of your specific question is uncannily perfect. I just sent out a newsletter with an article I wrote on this very subject. You can see the web version here:

I have been developing a significant web presence and my clients can see that. This reassures them that when I send a bookkeeper, that bookkeeper comes with a lot of support and resources. These resources are available to everyone:

FaceBook Fan Page
(I post links to free tutorials and other information I think people will find helpful or interesting)

Let me know if you have any questions and feel free to post on my blogs or join me on FaceBook, twitter, and especially LinkedIn – that’s the business one and I’m learning it’s the most important one if you want to grow your business.